November 20, 2025, Surabaya – Micro, Small, and Medium Enterprises (MSMEs) in Surabaya once again demonstrated their presence through the MSME Exhibition at Tanjung Perak Port, held on November 20, 2025. This event coincided with the welcoming of guests from the Riviera Cruise Ship, which brought international tourists to the city of Surabaya.

The exhibition served as a strategic platform for MSME players to introduce a wide range of flagship products, including handicrafts, fashion items, and creatively processed goods to international visitors. Direct interaction between business owners and tourists added significant value in expanding marketing networks while enhancing the competitiveness of local products in the global market.

The exhibition atmosphere was lively, with high enthusiasm from visitors. Cruise ship tourists showed great interest in viewing, trying, and purchasing various distinctive Surabaya products on display. This proves that local products have strong potential to compete at the international level.

This activity not only generated a direct economic impact but also instilled a sense of pride among MSME players as they were able to take part in welcoming international tourists at Surabaya’s main maritime gateway.

The MSME Exhibition at Tanjung Perak Port is expected to mark the beginning of increased collaboration between MSMEs and the tourism sector, thereby creating new and sustainable business opportunities for the local community.